The San Francisco Giants

This campaign was developed to promote the 2010 World Series Champions San Francisco Giants for the new 2011 baseball season with a little humor. Deliverables included TV, rich and social media, outdoor print, and online banners.

 

TV Spots

 

Web Banners

 

Outdoor

Giants_BusQueen
Giants_LEDOOH

TEAM CREDITS
Brian Bacino, Executive Creative Director
Kristin Wright, Copywriter
Nick Smith, Art Director
Olga Montserrat, Art Director
James Phillips, Art Director

Redlaser

To create an education campaign that teaches consumers how to use the RedLaser app and drives downloads of the app. This spawned the creation of Redd "The Laser" Laser. A RedLaser fanatic to the core, Redd became the spokesperson of the campaign aimed at teaching non-fanatics how to get the best out of the app in preparation for Black Friday. Deliverables included TV, microsite, rich and social media, online banners, and visual interface design.

 

Web Videos

 

Landing Page

Redlaser_Website.jpg
 

Richmedia Banner

 

Redlaser Games Facebook

 

eCard Maker

TEAM CREDITS
Brian Bacino, Executive Creative Director
Kristin Wright, Copywriter
Nick Smith, Art Director
Olga Montserrat, Art Director
James Phillips, Art Director

Half.com

Increase social media presence and interaction on Facebook, establishing half.com as the source for college books. The summer campaign called "Save On Smart" was created to encourage college students to save smart by buying their textbooks on half.com — therefore allowing them to spend on stupid. Deliverables included game design, information architecture, rich and social media,visual interface design, online sweepstakes, and online videos.

Half Brain Game

 

Facebook Tab

 

eCards

TEAM CREDITS
Steven Anacker, Creative Director
Nick Smith, Art Director
Olga Montserrat, Art Director
Natalie Pubrick, Copywriter

Swirl Sings The Holidays

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Holiday Album

SwirlHoliday_Video2
SwirlHoliday_Video3
SwirlHoliday_Video3
 

Landing Page

SwirlHoliday_MacbookPro.jpg
SWirlHoliday_LP.jpg
 

Facebook Page

 

Holiday Email

SwirlHoliday_email.jpg
 

CD Packaging

SwirlHoliday_CD1
SwirlHoliday_CD2


TEAM CREDITS
Jim Dipiazza, Executive Creative Director
Nick Smith, Art Director
Arturo Perez, Copywriter

Coinstar Amazon MP3

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Landing Page

Coinstar_LandingPage3
Coinstar_LandingPage1.jpg
Coinstar_LandingPage2.jpg
Coinstar_LandingPage4
 

Pandora Integration

Coinstar_Pandora

TEAM CREDITS
Jim Dipiazza, Executive Creative Director
Nick Smith, Art Director
Arturo Perez, Copywriter

eBay Mobile "Mall in your pocket"

To promote eBay's 2010 holiday campaign by showing shoppers an easier alternative to shopping in crowded malls. Deliverables included TV, bus wraps, bus shelters, online and mobile banners.

 

Web Spots

 

Outdoor

ebaymobileOOH2
ebaymobileOOH2
ebaymobileOOH3
ebaymobileBART
ebaymobileBART2

TEAM CREDITS
Brian Bacino, Executive Creative Director
Kristin Wright, Copywriter
Nick Smith, Art Director
Olga Montserrat, Art Director

San Francisco Environment

To build awareness around the recent SF city law that requires residents to compost. The ads featured actual San Francisco residents talking about their Recycling Stories. Deliverables included a microsite, game design, visual interface design, outdoor print, and online banners.

 

Website

SFEhome
SFEnav
SFEcard
SFEcardflip
SFEgreencard
SFEgreenflip
SFEabout
 

Recycle Slam Game

 

Outdoor

SFEbusshelter

TEAM CREDITS
Jonathan Ratcliff, Art Director
Nick Smith, Art Director

Milo Local Shopping

To build awareness around the recent SF city law that requires residents to compost. The ads featured actual San Francisco residents talking about their Recycling Stories. Deliverables included a microsite, game design, visual interface design, outdoor print, and online banners.

 

Website

MiloHome
 
MiloAbout
 
MiloStarted
 

Milo Fetch Game

 

Direct Mail

MiloDM1
MiloDM2a
MiloDM2b
MiloDM3

TEAM CREDITS
Jonathan Ratcliff, Art Director
Nick Smith, Art Director